Joey Barton has compared Paris Saint-Germain and Brazil forward Neymar to talentless reality TV star Kim Kardashian.
The Fleetwood Town manager made the comparison while criticising the PSG talisman in an interview with L'Equipe.
Barton thinks Neymar does not deserve to be compared to Barcelona's Lionel Messi and Juventus' Cristiano Ronaldo.
"I think he is the Kim Kardashian of football," Barton said.
"Neymar is not the best player in the world, we saw that again in Russia. He is not at the level of Ronaldo and Messi, and there are many other players in front of him.
"Neymar, more than a football phenomenon, is an advertising phenomenon, like the Kardashians."